Mah Yik ChoongDigital banking and payments
Experience

Faster loan approvals

Role
Designed the loan process for credit cards and personal financing
Bank
RHB Bank Malaysia
Platform
The bank's new loan platform, covering 5 loan products
Partners
Three Malaysian comparison sites, including RinggitPlus, for online applications

The situation

The bank was replacing its old loan systems with one platform for 5 loan products. Approval, account opening and disbursement were separate steps, and applications from online loan sites took days to get a decision, up to a week for cards.

What I did

  • One process from application to cashI designed the flow so that approval, account opening for new customers and disbursement happen in one visit. The bank marketed it as a 10-minute loan.
  • Opened the decision engine to online applicantsI worked with three comparison sites, including RinggitPlus, so customers could apply online and get a decision straight away, then finish the checks at a branch and receive the money on the spot.
  • Took it liveI handled requirements, testing, training and rollout through to go-live.

The flow

  1. ApplyOnline through a comparison site, or at a branch
  2. DecisionIn real time
  3. ChecksAt the branch
  4. AccountOpened if the customer is new
  5. Paid outOn the spot

Steps 3 to 5 happen in one branch visit.

Results

  • 1 visitfrom application to disbursement
  • Real-timedecisions for online applicants, down from days, and up to a week for cards